Client
Eltezza Ltd.
Role
UI Designer
UX Researcher
Interaction Designer
Tags
UI Design
UX Design
Web Design
Timeline
3 months
Fun fact 🏆
Selected from 70 candidates, I redesigned Eltezza's website, creating a seamless and engaging user experience.
About the client 👤
Eltezza is a versatile creative agency, they specialize in web development, graphic design, social media strategy, and video production. Whether aiming for a captivating video campaign to launch a new product or seeking a modern brand refresh, they provide an all-in-one solution to transform visions into reality.

Problem❓
The current website no longer aligns with the evolved brand identity and the high-quality work they are capable of delivering. With new content and an expanding client base, the outdated website fails to effectively showcase their expertise and the caliber of their recent projects. This misalignment hampers their ability to attract and engage potential clients, necessitating a comprehensive redesign to accurately reflect their brand’s growth and capabilities.
Design process 🔍
Solutions 💡
Redesigning the website design that aligns to the new brand identity and high quality of work.
Feature updated content and showcase recent projects.
Effectively highlight their expertise and the caliber of their services.
Enhance the user experience.
Attract potential clients.
Accurately reflect their brand’s growth and capabilities.
Former website design

Final design
Update Website Design and Branding.
Incorporate Social Proof and Testimonials.
Showcase Agency Outputs and Designs.
Provide Clear Information About Services.
Increase Transparency About the Project Process.
Add a Frequently Asked Questions (FAQ) Section.
Improve Form Visibility.

Client's comment 💜
”Jim was amazing to work with, he helped us solve UI/UX problems and enable our website redesign to really captivate our visitors/potential clients. We have developed a great relationship with Jim and we will continue to use collaborate with him.”

What I learned ☘️
After completing the project, I've learned the importance of balancing visual appeal with usability in UI design.
Collaborating closely with the client's team, I ensured our work aligned with their preferences while also considering the user experience.
Managing project timelines and deliverables.
I discovered the value of clear communication and regular updates with the client.
Incorporating feedback effectively, I prioritized user-centric design principles and adapted to changing requirements throughout the project.
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